Two Icons Unite: Aston Martin & Champagne Bollinger
Two icons of elegance and performance come together as Aston Martin and Champagne Bollinger announce a prestigious new global partnership. A meeting of British craftsmanship and French artistry at the highest level of luxury.
From September 2025, Champagne Bollinger becomes the Official Champagne Partner of Aston Martin, while Aston Martin proudly joins as Bollinger’s Official Automotive Partner. Together, these two legendary houses will create unforgettable experiences that blend performance, precision, and passion.
This union is built on shared values: a deep respect for tradition and heritage, a devotion to artisanal craftsmanship, and an uncompromising pursuit of excellence.
A Meeting Of Heritages
Founded in 1829 in Ay, France, Champagne Bollinger has long stood as a symbol of refined taste and meticulous artistry. Family-owned and fiercely independent, the House continues to balance time-honoured craftsmanship with forward-looking innovation. From maintaining over 4,000 oak barrels by its own in-house cooper, to pioneering new techniques in winemaking.
Bollinger’s enduring relationship with the United Kingdom, sealed with its Royal Warrant held since 1884, reflects its heritage of quality and distinction - a recognition it proudly shares with Aston Martin.
Founded in 1913, Aston Martin embodies the essence of British performance, design, and sophistication. For more than a century, the marque has crafted some of the world’s most celebrated sports cars, each one a masterpiece of engineering and beauty. The connection with Champagne Bollinger is natural: both houses create objects of desire, driven by passion and shaped by hand.
A Perfect Pairing
“This partnership feels like a natural evolution,” said Charles-Armand de Belenet, Managing Director of Champagne Bollinger. “Both Maisons share a commitment to timeless elegance, heritage, and the mastery of our crafts. Champagne Bollinger and Aston Martin together represent the perfect pairing, refined taste meeting thrilling performance.”
Stefano Saporetti, Director of Brand Diversification at Aston Martin, added:
“At Aston Martin, we craft experiences that go beyond driving, moments that stir the senses. Our partnership with Champagne Bollinger celebrates this same spirit of artistry and excellence. Together, we’ll create occasions to remember.”
Celebrating the Extraordinary
As Official Champagne, Bollinger will accompany Aston Martin at exclusive launches, VIP events, and private gatherings across the globe. From moments of victory on the track to celebrations of craftsmanship and design. Every occasion will be elevated by Bollinger’s inimitable style and character.
This strategic alliance strengthens both brands’ shared mission: to create exceptional lifestyle experiences for discerning audiences worldwide.
Together, Aston Martin and Champagne Bollinger will celebrate artistry, innovation, and the pursuit of perfection - one exhilarating moment at a time.
Champagne Bollinger and Aston Martin are committed to responsible enjoyment and advocate that no one should drink and drive.